Brand Policy

The Sky Nexus Brand Policy ("Policy") provides guidelines for the proper use of Sky Nexus's brand assets, including our name, logo, colors, typography, and other visual elements. This Policy is designed to ensure consistency in how our brand is represented across all platforms and media.

1. Brand Overview

The Sky Nexus brand represents our commitment to innovation, excellence, and client-focused technology solutions. Our brand identity is carefully crafted to communicate our values and mission to our clients, partners, and the public.

2. Brand Assets

Sky Nexus's brand assets include our name, logo, color palette, typography, imagery, and other visual elements that represent our brand identity. These assets are protected by trademark and copyright laws and may only be used in accordance with this Policy.

2.1 Logo

The Sky Nexus logo consists of our distinctive icon and wordmark. The logo should be used in its entirety whenever possible and should not be altered, modified, or distorted in any way. Sufficient clear space should be maintained around the logo to ensure its visibility and impact.

2.2 Color Palette

Sky Nexus's primary color palette consists of specific shades of blue, teal, and gray. These colors should be used consistently across all brand materials to maintain brand recognition. The exact color specifications (RGB, CMYK, HEX) are available in our brand guidelines document.

2.3 Typography

Sky Nexus uses specific font families for all brand communications. These fonts should be used consistently to maintain brand cohesion. The primary font families are available in our brand guidelines document.

2.4 Imagery

Images used in Sky Nexus brand materials should reflect our brand values and aesthetic. They should be high-quality, professional, and consistent with our brand identity.

3. Proper Use of Brand Assets

When using Sky Nexus brand assets, you must:

• Use the assets exactly as they appear in our brand guidelines, without alteration, modification, or distortion;
• Maintain sufficient clear space around the assets to ensure their visibility and impact;
• Use the assets in a manner that is consistent with our brand identity and values;
• Comply with any specific guidelines provided by Sky Nexus for the use of particular assets.

4. Prohibited Uses

You may not use Sky Nexus brand assets in any manner that:

• Alters, modifies, or distorts the assets in any way;
• Combines the assets with other elements in a way that creates a new logo or brand identity;
• Uses the assets in a way that is inconsistent with our brand identity or values;
• Uses the assets in a way that is likely to cause confusion, mistake, or deception as to the source, sponsorship, affiliation, or endorsement of your products or services;
• Uses the assets in a way that disparages or tarnishes the reputation of Sky Nexus or its products or services;
• Uses the assets for commercial purposes without Sky Nexus's prior written consent.

5. Brand Guidelines Document

For detailed information on how to properly use Sky Nexus brand assets, please refer to our comprehensive brand guidelines document. This document provides specific instructions on logo usage, color specifications, typography, imagery, and other aspects of our brand identity.

To request access to our brand guidelines document, please contact us at brand@skynexus.com.au.

6. Request for Permission

If you wish to use Sky Nexus brand assets in a manner not expressly permitted by this Policy, you must obtain Sky Nexus's prior written consent. To request permission, please contact us at brand@skynexus.com.au with the following information:

• Your name and contact information;
• A description of how you intend to use the brand assets;
• The specific assets you wish to use;
• The duration of the intended use;
• The geographic scope of the intended use.

Sky Nexus reserves the right to grant or deny permission in its sole discretion.

7. Reservation of Rights

Sky Nexus reserves all rights not expressly granted in this Policy. Sky Nexus may modify this Policy at any time without notice.

8. Enforcement

Sky Nexus takes the protection of its brand assets seriously and will enforce its rights to the fullest extent permitted by law. If you become aware of any unauthorized use or misuse of Sky Nexus brand assets, please report it to brand@skynexus.com.au.

9. Contact Information

If you have any questions about this Policy or the use of Sky Nexus brand assets, please contact us at:

Email: brand@skynexus.com.au
Phone: +61 1800 7 12345
Address: 81-86 Courallie Avenue, Homebush West, NSW 2140, Australia

Last updated: March 28, 2025